Proforma Hosts Annual OAC & Executive Leadership Meetings to Further Business Growth

TAMPA, Fla. (November 12, 2024) – Proforma, the $650 million technology and business success leader, recently hosted both their Owner Advisory Council (OAC) and Executive Leadership meetings in Tampa.

These teams came together for a week of strategizing, collaboration, and community building. Discussion ranged from ways to continue to advance Proforma's proprietary business management technology platform (ProVision) and the advancement of AI Initiatives, to overall business development strategies and how Proforma will continue to strengthen the value they deliver to their entire Network.

In addition to thought-provoking discussion, Proforma also used this time to introduce and get to know their newly appointed Chief Brand Officer, Tim Nale. Formerly with BIC Graphic and with tenure at a number of well-known national and international companies, Tim comes to Proforma with a deep knowledge of Information Technology and will be leading the charge on Marketing Technology initiatives.

“The Annual OAC & Executive Leadership meetings are something I always look forward to,” states Mike Goebel, 2024-25 OAC President. “The discussions that take place during this week set the pace not only for the upcoming year, but far beyond. We’re so fortunate to have a Leadership team that takes time to listen to our ever-changing needs and takes consistent action to keep us advancing and leading in the industry. Between the addition of Tim Nale and his skill set, and the Technology, Sales, and Marketing teams’ tremendous, combined efforts, the future of Proforma is – as always – very bright!”

Proforma CEO Vera Muzzillo was also very pleased with the results of the meetings. “Our OAC is a treasured part of the Proforma Family, and we are fortunate to have such a passionate group of driven, successful Distributor Owners representing the Network.” She continues, “Additionally, I could not be prouder of our Leadership teams. The initiatives that have been completed, or that are in progress, are truly game-changing. It’s an exciting time to be part of the Proforma Family!”