Proforma Hosts Record-Breaking 2026 Million Dollar Club Celebration
TAMPA, Fla. (Apr. 2, 2026) – Proforma, the largest family-owned and operated technology and business success leader in the print and promotional products industry, celebrated another year of record-breaking attendance at its prestigious Million Dollar Club (MDC) Celebration at the Atlantis Resort in The Bahamas. Approximately 450 Proforma Distributor Owners, Supplier Partners, Support Center Team Members, and guests gathered to honor Distributors that generated between $1 million and almost $50 million in sales in 2025.
“MDC is a cherished Proforma tradition that brings our Network together to recognize the outstanding achievements of Distributor Owners and take part in conversations that propel the industry forward,” said Vera Muzzillo, CEO of Proforma. “We were thrilled to welcome Safeguard as guests to this year's event and invite them to see what makes this time-honored celebration so special.”
The event kicked off with a Welcome Reception that greeted attendees on the property’s scenic Dig Deck with the sweeping backdrop of Paradise Lagoon. Networking opportunities continued throughout the weekend over the Supplier Partner breakfast, technology sessions, and exciting excursions, including a Jeep tour of Nassau, a catamaran snorkeling excursion, a historical sites and tastes tour, and supplier poolside hospitality sessions.
“This weekend was thoughtfully designed to foster meaningful connections between our Distributor Owners, Sales Professionals, Supplier Partners, and Support Center Team Members,” said Michelle Dalton, Proforma’s Senior Vice President of Owner and Supplier Success. “We consistently hear how much Distributor Owners and Sales Professionals value the opportunity to connect with our suppliers, whose ongoing support continues to elevate the MDC experience year after year.”
A highlight of the weekend’s agenda was a Technology Celebration hosted by Proforma Support Center Team Members, during which Brian Carothers, Chief Information Officer, and Brian Roney, Chief Revenue Officer, shared exciting updates for the coming year. CEO Vera Muzzillo led a Q&A session, giving attendees the floor to ask questions and share how they’ve grown their businesses with the support of Proforma’s technology. This session provided participants with a firsthand look at how Proforma continues to lead the way in innovation in the print and promotional products industry.
“MDC is a unique opportunity for the Proforma Network to celebrate achievements from the past year, learn about what’s next, and strengthen the genuine connections and relationships that make the Proforma Family so special,” said Dave Rappe, Distributor Owner of The Promo Agency and Vice President of the Owner Advisory Council. “It's been a pleasure having the Safeguard team here for a preview of the MDC experience. I look forward to welcoming back the outstanding distributors I’ve met as they return next year to be inducted as MDC members.”
The highlight of the celebration, the annual awards ceremony, honored the accomplishments of Proforma’s top-performing Distributor Owners, with returning members welcoming new and next-level Members into the esteemed Million Dollar Club. The ceremony closed out with heartfelt remarks from long-time Proforma distributor and 2025 top-biller, Suzette Albrecht, CEO of Proforma Albrecht & Co, who has been a leading voice within the Proforma Family for more than 25 years.
MDC 2026 was a record-breaking event that underscored the power of a unified network, reinforced Proforma’s family-owned values, and set a new benchmark for excellence moving forward.