A Proforma Case Study: Absolute Poker

CHALLENGE is a star in the online poker industry. To remain competitive, they must attract new players and retain existing players. The company was looking for a way to offer creative promotional products as reward prizes and special offers to increase loyalty and build brand recognition.


Proforma created a number of personalized spec samples to demonstrate the spectrum of promotional products and to show the logo on items such as:

  • Bar stool

  • Boxer shorts

  • Button-down shirts

  • Cigars

  • Light cubes

  • Padfolios

  • Pens

  • Stickers

  • Tattoos

  • Tumblers

  • Zippo lighters

These samples proved to the company how effective and impressive promotional marketing can be.


Proforma's creativity, due-diligence and hard work paid off for during the company's marketing promotion at the 'main event' for World Series of Poker. Due to the success of the promotional products, is considering the launch of an official online store and the creation of a custom Chip Case to be sold online and in retail outlets. is now positioning themselves as leaders in the online gambling industry. Proforma's assistance with promotional marketing has helped 'stack the deck' in their favor. In appreciation, named Proforma their Supplier of the Year.

If you are looking to launch an effective, creative promotional marketing campaign to increase brand recognition, contact us today!

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